Google "teaching writing" and what comes up first? A hit from the National Writing Project linked below.
The National Writing Project's 30 Ideas for Teaching Writing offers successful strategies contributed by experienced writing project teachers. Since NWP does not promote a single approach to teaching writing, readers will benefit from a variety of eclectic, classroom-tested techniques.
If you do the same thing in Yahoo, you get the following first from Scholastic:
Tap into students’ creativity and encourage them to think critically about topics with focused writing activities.
Imagine there's a search engine for your brain. What comes up first when you consider "teaching writing" and then check out the links?